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What is Poor Like? The show introduces the Poors - Millenials and Gen Zs who can save as much money as possible to buy the one they really want. The audience panels - from the 20s to the 60s - observe the daily lives of the Poors and vote if they can empathize with the new lifestyle.

A corrupted customs officer, Choi Ik-hyeon, faces losing his job. Then, his life turns around as he meets ganster Choi Hyeong-bae who has connection with the Yakuza. They quickly form a partnetship; Hyeong-bae helps Ik-hyeon set up a business with the money from drug trafficking while Ik-hyeon lobbies for his partner Hyeong-bae. As the government declares war on crime, however, their partnership begins to crack.